Job Description
Job Description
Job Description
Benefits:
- Employee discounts
- Opportunity for advancement
- Wellness resources
Content Creator & Social Media (PartTime) El Paso, TX
PartTime | Marketing & Communications
Job Description Southwest Sport & Spine is seeking a
PartTime Content Creator & Social Media professional to support our growing network of physical therapy and sports medicine clinics. This role is responsible for creating engaging, professional, and patientfocused digital content that reflects our commitment to clinical excellence, movement, and community wellness.
The ideal candidate understands how to translate healthcare services into compelling, approachable social media content while maintaining brand consistency, professionalism, and compliance with healthcare communication standards.
Responsibilities - Create original social media content, including shortform video, graphics, and captions, aligned with Southwest Sport & Spine / FYZICAL brand standards
- Capture onsite photos and videos at El Pasoarea clinics, events, and community activities
- Edit and adapt content for platformspecific formats (Instagram, Facebook, Reels, Stories, etc.)
- Schedule and publish content in accordance with a defined content calendar
- Monitor social media trends and incorporate appropriate ideas while maintaining a professional healthcare tone
- Collaborate with marketing leadership and clinic teams to highlight services, providers, patient education, and community involvement
- Monitor engagement and provide basic performance insights (reach and interactions)
- Maintain organized digital assets and follow confidentiality and brand guidelines
Qualifications - Experience creating social media content (professional, freelance, or portfoliobased)
- Strong understanding of major social media platforms and shortform content formats
- Ability to create and edit basic video and graphic content (Canva, CapCut, Adobe tools, or similar)
- Strong written communication skills with attention to clarity, tone, and professionalism
- Ability to work independently, manage deadlines, and adapt to changing priorities
Preferred Qualifications - Experience creating content for healthcare, fitness, wellness, or servicebased organizations
- Comfortable appearing on camera or directing others during video capture
- Familiarity with social media scheduling and management tools
- Awareness of HIPAAappropriate communications (training provided if needed)
- Local familiarity with the El Paso community
Schedule & Compensation - PartTime: Approximately 1020 hours per week
- Schedule: Flexible
- Pay: Hourly, based on experience
Work Environment This is a hybrid role with flexibility, requiring occasional onsite content capture at El Paso locations. The position offers creative autonomy within established brand and professionalism standards.
Flexible work from home options available.
Job Tags
Hourly pay, Part time, Freelance, Local area, Work from home, Flexible hours