Job Description
Salary: $20-22/hr + Target Bonuses
Tuesday - Friday 9AM-5:30pm
The short version
We run one of SoCal's fastest-growing meal prep brands. We need someone to do two things and do them well: create content that grows our Instagram and TikTok, and run outreach to local creators and customers who can amplify the brand.
That's the job. Content and outreach. In-person, hands-on, every week.
Who we are
My Healthy Penguin feeds hundreds of customers across Southern California every week. Police departments, colleges, corporate clients, and families. We cook real food in our own kitchen, run our own delivery fleet, and stock our own smart fridges.
We've built the operation. We need someone to build the audience.
What you'll actually do
Content creation
Shoot and edit short-form video for Instagram and TikTok. Weekly. Film in our kitchen, on delivery routes, at customer doorsteps, and at our smart fridge locations. Capture meals, people, and real moments in a way that makes people want to order. Post consistently and own the feed.
Outreach
Find and reach out to local SoCal creators and micro-influencers. Pitch partnerships, coordinate shoots, and manage deliverables. Build ongoing relationships with creators who fit the brand. Identify real customers worth featuring and coordinate their content.
Growth focus
Push weekly order deadlines, menu drops, and offers through content. Track what hits and what flops. Double down on what works.
Who We Want
You shoot and edit well.
Show us the work.
You're not shy. Outreach means DMs, emails, follow-ups, and real conversations with creators and customers. If cold outreach drains you, this isn't the role.
You understand how short-form actually works right now. Hooks, pacing, retention.
You can film real people without making it feel staged.
You move fast and don't need hand-holding.
You get that content is a growth lever, not an art project.
Who we don't want
Someone who only wants to post pretty food shots. Someone who wants to run social without picking up a camera. Someone who won't do outreach. Someone looking for remote.
What success looks like in 90 days
Consistent weekly content across IG and TikTok. 2 to 3 creator partnerships live or in motion. A real library of customer and founder content. At least one piece of content that clearly drove orders.
Why this is worth your time
You work directly with ownership. No layers, no corporate filter. Real creative input on how the brand looks and grows. You'll see the impact of your work in actual orders and revenue. Clear path to lead marketing as we scale.
How to apply
Send:
Skip the formal cover letter, please. Show us how you think and that you are right for this role.
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